

Hi! I'm Paola

I'm a licensed Esthetician in Goleta.
I may look familiar because I'm an SB native, grew up in The Good Land, and went to Dos Pueblos High School way back in the day. You probably know my mom, Irma, who is the most loveable woman, super popular, and best hairstylist in town. Or, you probably recognize me from the television appearances I did promoting my skincare brand, SHB Cosmeceuticals.
I opened my private skincare practice in Huntington Beach, Ca. in 2017, and with a lot of passion, postgraduate education, hard work, and sleepless nights, it grew into a very successful practice.
In 2020, when the pandemic forced beauty salon and spa closures during lockdowns, the peaceful practice of washing my face inspired me to create my own medical-grade skincare brand that cultivates healthy skin and self-love.​​​ I formulated a total of 6 products and I pitched the brand to anyone who would listen (or not). I've been featured in online publications such as Yahoo Lifestyle and PureWow, and I made tv appearances promoting my brand; most notably on the Univision network across the US and Latin America.
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Fast forward to now, I'm back in my hometown and doing skin treatments again!
My mom and I have combined our salon expertise and created a welcoming salon space that is low-key, affordable, convenient, and focused on genuine connections, in Goleta.
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Book online, give us a call, or send a text to schedule your next skin treatment or haircut!
